DiligenceChina

In our last post, we began discussing ways to start your China entry before you set up your physical presence in the Mainland by building an online identity. Another aspect of your China business set-up that you can start work on from the relative comfort of your US office is your Chinese corporate identity. […]

Your China entry will take longer than you think it should. But once the action starts, it’s hard to control the pace. There was a time when China organizations were so hard to establish and so cheap to run that efficient roll-out plans were the least of your worries. Now that rents, […]

SMEs (Small & Medium Enterprises) entering the China market should not make any major moves until they have conducted a comprehensive ‘feasibility study’ to determine whether or not their product or service has a fighting chance in the Chinese markets. Long, long ago in Ancient China (pre-2001), buyers were fairly unsophisticated about international brands […]

Management consultants are sometimes accused of giving complicated answers to simple questions. Recently I met with Shanghai-based PIM Consulting and asked the president, Thomas Ward and his associate Krista Lu what they felt most western businesses entering the China market would do differently if they could approach the challenge over again. […]

Last year when I visited NY from Shanghai, I definitely had a kind of “entourage” thing going on. There was this buzz about China – it was exciting and happening and just a bit dangerous. Everyone wanted to talk to me about what was going on in Shanghai. I was the inside […]