DiligenceChina

This past week in NY, I’ve had the chance to speak with many business people about entering or expanding their presence in China. One thing that has become clear to me that people still haven’t come to grips with the HR challenges that China presents. Sales, marketing, and manufacturing are still […]

There seem to be signs that China is becoming more nationalistic, and that anti-western sentiments are on the rise. Is this something that should concern investors and managers entering the China market?
I’m willing to go out on a limb here and say Yes, No and Maybe. Bold, I know, but that’s how I […]

In our last post, we began discussing ways to start your China entry before you set up your physical presence in the Mainland by building an online identity. Another aspect of your China business set-up that you can start work on from the relative comfort of your US office is your Chinese corporate identity. […]

Your China entry will take longer than you think it should. But once the action starts, it’s hard to control the pace. There was a time when China organizations were so hard to establish and so cheap to run that efficient roll-out plans were the least of your worries. Now that rents, […]

SMEs (Small & Medium Enterprises) entering the China market should not make any major moves until they have conducted a comprehensive ‘feasibility study’ to determine whether or not their product or service has a fighting chance in the Chinese markets. Long, long ago in Ancient China (pre-2001), buyers were fairly unsophisticated about international brands […]